Openness: Brave Search will soon be available to power other search engines.īrave Search is also introducing the industry’s first search independence metric, displaying the ratio of results coming exclusively from Brave’s index.Seamlessness: best-in-class integration between the browser and search without compromising privacy, from personalization to instant results as the user types.Transparency: no secret methods or algorithms to bias results, and soon, community-curated open ranking models to ensure diversity and prevent algorithmic biases and outright censorship.Choice: soon, options for ad-free paid search and ad-supported search.Independence: Brave has its own search index for answering common queries privately without reliance on other providers.User-first: the user comes first, not the advertising and data industries.Privacy: no tracking or profiling of users.It’s available in beta on all Brave browsers via desktop, iOS, and Android, and at .īrave says its search engine is based on seven principles: The team says over 100,000 people signed up for the preview and early testing. Brave Private SearchĪnnounced in March, Brave acquired Tailcat and set out to make its own branded search engine. As of now, it is called as “ Goggles,” and you can find it as a beta feature under a separate menu, as shown in the image below.Brave Search launched on Tuesday for prospective users as a private alternative to engines like Bing and Google, and as a competitor to privacy engines like DuckDuckGo. So, Brave Search aims to work on a community-curated search ranking system, which will be open to all when available. Users can often help spot a web resource’s quality better than an algorithm. They do not lose on making revenue, and you get to experience a truly ad-free search engine. I think that’s a win-win for both Brave and you as a user. If you want to get rid of the ads, you can opt for the paid version of the search engine ( $3 per Month), where you can explore the web ad-free. The advertisements used by Google Search include trackers when you click on them, which is not the case with privacy-focused search engines.īut Brave Search tries to go a little further by offering a choice to the users.īrave Search Premium is an early access feature when updating this article, but it is worth mentioning. All the private search engines include advertisements to make money (which is fair).
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